Do you have website and want to make it popular? Or blogs that you want to monetize?  One powerful tool is through search engine optimization or SEO and the most effective way of engine optimization is through exchange links, wherein two or more websites exchange links and must display it to each website.  I myself already proved that exchange link is very effective because when I did exchange my link to my friends’ website, I noticed that my traffic increases.  It is also advantageous when you look for a website that has the same or relevant content with yours before doing the exchange links because google gives high rank for those.  Remember that a website with high rank gets the traffic that you need for the website to be successful.  I joined a group of bloggers and we do link exchanging, whenever we have spare time we also search other websites that are relevant with our content and ask the webmaster to do link exchanging.  One time I went to mall and saw a man with a laptop and saw what his doing, I found that he also has a website and he is posting an article that made me more interested to know him.  To begin a conversation, I introduced myself and share my knowledge about link exchange.  He became interested and agrees to do the exchange link.  During my research and studies on how to optimize my website, I found that there were websites that offers free link exchange; it is good thing to know about this website especially for those who are only beginner bloggers because this website also teaches on how to optimize and on how to get a better traffic, they also have some points that you need to consider and can really help you on your website success.